At UAT, we have game stations for each of the three major companies; Nintendo, Microsoft and Sony.

Above each station, student life dept. wanted large signs for that company, made in their style. These are only used internally and are for promotion of the companies' consoles. Each company is treated equally.

I began the project by researching marketing of each brand. I looked at their websites, magazine ads, watched tv commercials; all to get a feel of that company's current marketing art style.

The 11x17 inch signs were my first run at them and were made as temporary signage. The next set were 20 x 40 inch posters whose printing was outsourced for a set of permanant, matte posters.

Note: Microsoft, Sony and Nintendo names and logos are all registered trademarks of their respective companies.