Console Station Signage

At UAT, we have game stations for each of the three major companies; Nintendo, Microsoft and Sony.

Above each station, student life dept. wanted large signs for that company, made in their style. These are only used internally and are for promotion of the companies' consoles. Each company is treated equally.

I began the project by researching marketing of each brand. I looked at their websites, magazine ads, watched tv commercials; all to get a feel of that company's current marketing art style.

The 11x17 inch signs were my first run at them and were made as temporary signage. The next set are 20 x 40 inch posters that we'll outsource printing for a permanant, matte poster. As of this writing, I have only completed the Microsoft poster and am still working on the larger ones of Sony and Nintendo.